Category

Promotional Marketing

Get Ahead of Marketing Season: 6 Thanksgiving-Themed Promotions Your Clients Will Love

By | advertising, Direct Marketing, email marketing, Events, Food for thought, marketing, Promotional Marketing, strategy | No Comments

Ideally, you’ve got a consistent marketing plan in place and your potential clients and customers are hearing from you throughout the year. And when the holidays roll around? It’s time to have a little extra fun! It’s understandable that your mind probably just jumped straight to Christmas. But it’s actually Thanksgiving that holds tons of untapped potential for business promotions….

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Promotional Items = Walking Billboards

By | advertising, branding, marketing, Promotional Marketing, strategy | No Comments

Take a second and look around. You are probably at your desk reading this blog post or you are reading this on your phone. My bet is you have a few promotional items around that you may not realize are there anymore, but for one reason or another you kept it nearby. Me? Just at my office, I have an acrylic cup from one of my favorite vacation spots, a cup from the World Championship Goat Cook-Off, a couple of coasters, one representing my Longhorns, koozies from numerous clients, a client’s calendar and too many pens to count! At home, I have so many chip clips that I am never hurting for one when in need! Do I use them all? Yes! That’s what makes them effective. Even the notepad that I love so much I use it daily has the company’s logo on it.

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The Written Word – Making a Comeback

By | advertising, branding, Direct Marketing, email marketing, Graphic Design, Promotional Marketing, website | No Comments

I’ve noticed more and more lately that writing is sort of “last week.” It’s old school. Blame it on technology, if you like. Pick one: whether it’s cell phone texting,  word processing auto correct,  or spell check they’ve all contributed to the slow demise of a basic skill. Sometimes I wonder if a person realizes that they’ve sent me a…

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Marketing: All Wheels need to be in orbit.

By | advertising, branding, corporate branding, design, Direct Mail, Direct Marketing, email marketing, full moon design group, Graphic Design, marketing, Promotional Marketing, social media, strategy, Uncategorized, website | No Comments

Introducing the Lunar Cycle: All marketing wheels need to be in orbit! *Note: Our model is to serve as a summary of good marketing practices. To be successful in business, you have always needed a marketing strategy. Your marketing strategy has always needed to promote your brand while protecting it at the same time. And the result of a truly…

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Hotel ZaZa – A Branded Success

By | advertising, branding, corporate branding, design, Direct Marketing, full moon design group, Graphic Design, marketing, Promotional Marketing, strategy | No Comments

A little over a month ago, I headed to Dallas with a very good friend. Since it was a girls’ weekend, we decided to pamper ourselves and stay at Hotel ZaZa. I had not heard of the boutique hotel before this trip, but after staying there for two nights, I’ll never forget it! From the interior design of the hotel,…

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