Category

branding

Social Media: Ready… Set… Now What?

By advertising, branding, corporate branding, full moon design group, marketing, social media, strategy, Vicky Gouge

So you are taking the plunge.  You’ve heard it over and over and you are taking the first steps toward getting your business in the social media / social networking realm.  Ready… Set… Now What? Thoughtful planning and consideration need to go into the process, but the effort can be daunting and outright overwhelming. Here’s a good solid approach that…

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Social Media: Yet another way to expose yourself.

By branding, full moon design group, marketing, social media

The social media revolution is here and it’s here to stay.  And most business owners have had someone tell them they should be using social media, but not everyone is on board because they simply don’t see the big picture. Social Media really is all about exposing yourself.  It’s about getting yourself out there, engaging people in conversations and telling…

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Non-Profits Profit from Branding, Too

By branding, marketing

Non-profits operate just like any other business – well aside from the fact that they don’t make a profit.  All of the non-profits proceeds go to paying bills, paying employees, and then going to help the people they were founded to help.  Non-profits’ budgets are traditionally tight and have become even tighter in these trying economic times.  Non-profits do, however,…

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Presidential Race – Is it all about Branding?

By branding

The Presidential race isn’t just about the politics, the views, and the party affiliations.  The presidential race is actually all about branding. Presidential Race Isn’t Complete Without Slogans The branding of a presidential candidate starts with the slogan, which typically portray that candidate’s platform.  Slogans are very grassroots in that they get repeated; they appear on posters, flyers, billboards and…

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