Every business owner, entrepreneur or thought leader has likely spent plenty of time creating a beautiful website they’re proud of. Soon though, they learn that, on average, over 70% of the people who leave their website will never return. This doesn’t have to be the case, though. There are several tried-and-true ways to increase the chances your website visitors stick…
Isn’t it amazing when fun and marketing meet? That’s the beauty of Pinterest, a hugely powerful social media marketing tool that’s awfully addictive (in the best way) and lets you get creative! Today I’m sharing five easy ways to use Pinterest to market your business, blog, or product. As with most social media platforms, Pinterest is always changing, so I’ll…
When you’re proud of your innovative and engaging website, you’ll want to share it with as many people as possible, especially your ideal future clients and customers. To make that happen, you’ll need to appear as high in the Google search rankings as possible. Today I’ll be sharing 5 tested, Google-approved strategies that are working right now and will take…
I’ve noticed more and more lately that writing is sort of “last week.” It’s old school. Blame it on technology, if you like. Pick one: whether it’s cell phone texting, word processing auto correct, or spell check they’ve all contributed to the slow demise of a basic skill. Sometimes I wonder if a person realizes that they’ve sent me a…
Introducing the Lunar Cycle: All marketing wheels need to be in orbit! *Note: Our model is to serve as a summary of good marketing practices. To be successful in business, you have always needed a marketing strategy. Your marketing strategy has always needed to promote your brand while protecting it at the same time. And the result of a truly…
We know that money is tight. But does that mean you should stop talking to your clients or looking for new ones? NO! Times like these are your opportunity to stand out from the competition. While your competitors are crawling into the corner, you should be stealing the spotlight! Here are a few tips that will help you gain market…
Social media, it seems, is one of the hottest topics these days. Everyone is talking about Twittering, FaceBooking, Digging, Flickring, and Stumbling Upon. With all this talk about all of these sites, you many begin to wonder to yourself, “what does the term ‘social media’ mean anyway?” Social media, according to Wikipedia, is defined as the use of electronic and…
