Take a second and look around. You are probably at your desk reading this blog post or you are reading this on your phone. My bet is you have a few promotional items around that you may not realize are there anymore, but for one reason or another you kept it nearby. Me? Just at my office, I have an acrylic cup from one of my favorite vacation spots, a cup from the World Championship Goat Cook-Off, a couple of coasters, one representing my Longhorns, koozies from numerous clients, a client’s calendar and too many pens to count! At home, I have so many chip clips that I am never hurting for one when in need! Do I use them all? Yes! That’s what makes them effective. Even the notepad that I love so much I use it daily has the company’s logo on it.
Did you know that most people spend more time reading email than browsing the Internet? We are an email-centric society. It is one of the primary ways we conduct business, share ideas, and communicate. It is both powerful and inexpensive; two things that most businesses need.
Direct mail is one of the most cost efficient and effective marketing tools businesses can use to reach their customers. For a small investment, direct mail reaches a large number of people, gets information directly into the hands of its audience, builds brand awareness and incites people to take action. Direct mail can offer incentives and discounts, educate the public, and can also promote other marketing incentives and tools at the same time (think website, social media badges, special online only offers, etc).
We know that money is tight. But does that mean you should stop talking to your clients or looking for new ones? NO! Times like these are your opportunity to stand out from the competition. While your competitors are crawling into the corner, you should be stealing the spotlight! Here are a few tips that will help you gain market…
So you are taking the plunge. You’ve heard it over and over and you are taking the first steps toward getting your business in the social media / social networking realm. Ready… Set… Now What? Thoughtful planning and consideration need to go into the process, but the effort can be daunting and outright overwhelming. Here’s a good solid approach that…
Austin real estate continues to defy the odds as we near the end of 2008. While the number of homes sold is down 23% for the year, median single-family home prices are still up 1.1% for the year. The depressed national economy has clearly caused the slow down in home sales volume in Austin, but it is amazing that Austin…
FOR IMMEDIATE RELEASE AUSTIN, TEXAS, October 20, 2008 – Full Moon Design Group, an Austin-based marketing communications and design firm, today announces the completion and release of the book, The Smile Never Fades: Caring and Sharing by Bill Bastas. Proceeds from this wonderful collection of memories go to helping breast cancer survivors. Full Moon Design Group is proud to be…
I’m pleased to announce that I have released my newest Austin real estate market report for September 2008. While home prices in Austin are up 1.5% for the year, the number of homes sold is down 22% and withdrawals are up 34%. Homeowners seem to be taking their Austin homes off the market rather than taking less. The good news…
So far through August of 2008 Austin real estate has seen home sales volume drop 23% while Austin home sold prices are up 2% for single-family homes within the city limits. A high withdrawal rate combined with these statistics indicate that many people are able to “stay put” rather than taking a loss on the sale of their home. This also indicates that people have…