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vicky

Olympic Branding Trends

By corporate branding

The 2008 Summer Olympic Games came to a close in Beijing this weekend with as much fanfare as it opened.  The closing ceremonies are a time to reflect on all the excitement that occurred over the past 17 days, and one can’t help but to think about the excitement that was caused by two Olympians in particular – Usain Bolt…

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The Olympics are a Test of Skill

By Graphic Design

The Olympics are a time when the whole world pays attention to some healthy competition and to one country … the host country.  The 2008 Summer Olympics are being held in Beijing, China this year and so far they are doing a bang-up job in the hosting realm. Everything that we have seen on the television, or in person if…

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Branding is a Relationship

By corporate branding, Graphic Design

Branding is probably one of the most important aspects of marketing out there. Branding is what makes your first impression, your last impression, pretty much all of your impressions. Branding was a large topic of discussion at the 2008 HOW Design Conference that was held in Boston a few weeks back. (Just a side F.Y.I., next year’s conference is going…

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Marketing on a Budget: A How-To

By marketing

Marketing on a Budget Marketing on a budget.  This is a phrase that is probably on the minds of most of our current and potential clients these days.  Although they know that they shouldn’t cutback their marketing efforts, especially during a slow economy … they are and who can blame them.  But once the budget is cut, how do you…

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Really Exposing Full Moon Design Group

By full moon design group

Full Moon Design Group has decided that all work and no play makes us pretty dull.  So we have decided that every now and again we are going to do an interview of one of our employees and then reveal the results to you in our blog. Our first victim, I mean interviewee, is one of the founding partners Vicky…

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What’s Up with All the Green?

By marketing

Green seems to be a very popular color these days, it seems that everybody wants to be come more “green” and protect our environment.  With that in mind, we decided that a discussion regarding green marketing materials might be worthwhile. How to Green Up your Marketing There are many ways to be a little bit greener when marketing your product…

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Woman-Owned Design Group Launches Web Services

By Newsroom

Full Moon Design Group, Inc. Add Web Development to Services Menu Austin, Texas – June 27, 2008 – Full Moon Design Group announces that they will now offer Web design and development to their already large list of marketing services.  Working primarily in the print medium, Full Moon Design Group has realized that the way people get information is changing…

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Patience in Marketing is a Virtue

By marketing

Patience.  That is an interesting concept in today’s world.  With the internet, text messaging, blackberries, I-Phones, etc; the world wants information and results at the touch of a button and at lightning fast speed.  Businesses even want immediate reactions and results from their marketing and advertising campaigns; but what they are forgetting is that the human mind still works at…

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Marketing More Important Than Ever

By marketing

In a time when many people fear recession, it may seem odd to suggest to companies to spend money on marketing.  However, it is during this downturn in the economy that this is actually one of the most important areas to spend your money. Marketing Myths Some say that a down economy is the time to cut the marketing and…

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