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Get Ahead of Marketing Season: 6 Thanksgiving-Themed Promotions Your Clients Will Love

By advertising, Direct Marketing, email marketing, Events, Food for thought, marketing, Promotional Marketing, strategy

Ideally, you’ve got a consistent marketing plan in place and your potential clients and customers are hearing from you throughout the year. And when the holidays roll around? It’s time to have a little extra fun! It’s understandable that your mind probably just jumped straight to Christmas. But it’s actually Thanksgiving that holds tons of untapped potential for business promotions….

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5 Tips To Keep Visitors on Your Website Longer

By branding, design, marketing, website

Every business owner, entrepreneur or thought leader has likely spent plenty of time creating a beautiful website they’re proud of. Soon though, they learn that, on average, over 70% of the people who leave their website will never return. This doesn’t have to be the case, though. There are several tried-and-true ways to increase the chances your website visitors stick…

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The Power of Direct Mail in A Digital World

By advertising, design, Direct Mail, Direct Marketing, marketing

These days, it seems like just about everything continues to move into the digital sphere, and we’ll soon be living in a paperless world. But that might not be the case at all, especially when it comes to marketing. Could some of the most effective campaigns be spearheaded by…direct mail? A fascinating Canadian study compared the effects of direct mail…

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Promotional Items = Walking Billboards

By advertising, branding, marketing, Promotional Marketing, strategy

Take a second and look around. You are probably at your desk reading this blog post or you are reading this on your phone. My bet is you have a few promotional items around that you may not realize are there anymore, but for one reason or another you kept it nearby. Me? Just at my office, I have an acrylic cup from one of my favorite vacation spots, a cup from the World Championship Goat Cook-Off, a couple of coasters, one representing my Longhorns, koozies from numerous clients, a client’s calendar and too many pens to count! At home, I have so many chip clips that I am never hurting for one when in need! Do I use them all? Yes! That’s what makes them effective. Even the notepad that I love so much I use it daily has the company’s logo on it.

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What are QR codes and Why Should you be Using them in your business??

By advertising, Direct Marketing, Graphic Design, marketing, Vicky Gouge

Many of you (hopefully most) have seen these little box codes start popping up everywhere. What most of you don’t know is that these Quick Response (QR) codes have been around for some time now. They were invented in Japan in 1994!! But, like most new technology, it has taken years for these little codes to emerge. Now they are…

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5 Quick Marketing Tips for Gaining Market Share on a Tight Budget

By advertising, branding, corporate branding, full moon design group, marketing, social media, website

We know that money is tight. But does that mean you should stop talking to your clients or looking for new ones? NO! Times like these are your opportunity to stand out from the competition. While your competitors are crawling into the corner, you should be stealing the spotlight!  Here are a few tips that will help you gain market…

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Email Marketing – Can it still work?

By branding, email marketing, marketing

Did you retweet that from her?  Just a second, let me add her as a friend. Instagram that picture! The above are phrases that have become almost every day terms. Social media now almost dominates the internet, so it’s not silly to assume it dominates the online advertising field. It leads many to wonder: “Is email even still alive?” Many…

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Non-Profits Profit from Branding, Too

By branding, marketing

Non-profits operate just like any other business – well aside from the fact that they don’t make a profit.  All of the non-profits proceeds go to paying bills, paying employees, and then going to help the people they were founded to help.  Non-profits’ budgets are traditionally tight and have become even tighter in these trying economic times.  Non-profits do, however,…

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